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GPTfy - Salesforce Native AI Platform

Any AI Model. Inside Salesforce. Now.

GPTfy connects Salesforce directly to DeepSeek R1 and any other AI model you choose — with native PII masking, full audit trail, and zero lines of code.

For IT architects and AI program leads who need model flexibility without rebuilding their Salesforce org, this demo shows how GPTfy connects to DeepSeek R1's reasoning model in minutes — with the same PII masking, security audit trail, and prompt builder that works with any AI provider.

Capabilities demonstrated

Model-Agnostic Architecture

  • Connect to any AI provider — including DeepSeek, OpenAI on Azure, Anthropic, Google Gemini, and AWS Bedrock — via Salesforce Named Credentials.
  • Assign different AI models to different prompts within the same Salesforce org based on use case, region, or cost requirements.

DeepSeek R1 Reasoning Transparency

  • DeepSeek R1 exposes its full reasoning chain step by step, visible inside the GPTfy audit record.
  • This transparency supports auditability and trust in AI-generated summaries and recommendations.

Native PII Masking and Audit Trail

  • PII scrubbing runs on every prompt payload before it leaves Salesforce, regardless of the connected AI model.
  • A complete audit record captures the exact prompt, masked data, model response, and token usage for every interaction.

Custom Frameworks in the Prompt Builder

  • Embed your organization's sales methodologies, compliance guidelines, or industry processes directly into prompt instructions.
  • GPTfy incorporates these frameworks into every AI call automatically, ensuring consistent, context-aware outputs.

Use this video when

A Salesforce architect wants to test DeepSeek R1's reasoning capabilities on account summaries without writing integration code

An AI program lead needs to evaluate a newly released reasoning model against existing use cases without changing the org's security posture

An IT team wants to route high-complexity analytical prompts to a reasoning model while keeping standard prompts on a different provider

A compliance team needs a full audit trail showing exactly what data was sent to DeepSeek R1 and how it was masked

A sales ops team wants to embed their MEDDIC or SPIN selling framework into AI-generated deal briefs for every account

An enterprise wants to switch AI providers for specific regions without rebuilding prompts or data context configurations

Frequently asked questions

GPTfy uses Salesforce Named Credentials and External Credentials to establish a secure HTTPS connection to the DeepSeek R1 endpoint running on your chosen cloud infrastructure, such as Azure. No custom code is required — the connection is configured declaratively in GPTfy's settings, and all API key management follows Salesforce's recommended security practices.

DeepSeek R1 is a reasoning model that exposes its step-by-step thought process alongside the final answer. This transparency is valuable in Salesforce contexts where you want to understand why the model reached a particular summary or recommendation, not just what it produced. The reasoning chain is captured in the security audit record alongside the prompt and response.

Yes. GPTfy's native PII scrubbing applies regardless of which AI model you connect. Sensitive fields and unstructured text are masked before the payload leaves Salesforce, the masked data is sent to DeepSeek R1, and re-identification happens after the response is received — before results are shown to the user. This behavior is model-agnostic.

Yes. GPTfy's bring-your-own-model architecture lets you connect to multiple AI providers simultaneously — such as OpenAI on Azure, Anthropic, Google Gemini, AWS Bedrock, and DeepSeek — and assign different models to different prompts within the same Salesforce org. This lets you choose the best model for each use case without locking your entire org into a single provider.

GPTfy creates a complete audit record for every AI interaction, showing the exact prompt sent, the model's full response including its reasoning chain, token usage, and how data was handled — including which fields were masked. This record is stored natively in Salesforce and is subject to your org's data retention and access control policies.

Yes. The GPTfy prompt builder lets you include your organization's sales methodologies, compliance guidelines, industry-specific processes, or any other framework directly in the prompt instruction. These are incorporated into every AI interaction automatically, so the model's responses reflect your business context rather than generic outputs.

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Video transcript
Staying current with AI shouldn't mean waiting months for your vendor to support the latest models. New breakthrough models launch every week, but most Salesforce AI solutions lock you into their predetermined model selection. Your business needs to evolve faster than vendor roadmaps can keep up. GPTfy eliminates vendor AI limitations by connecting Salesforce directly to any AI model you choose, including AI models that launched just hours ago. Let me show you how this works with DeepSeek R1 — one of the most advanced reasoning models available. While most Salesforce AI solutions are still catching up to support the latest models, GPTfy connects you directly to any model you choose. Watch what happens. I'm in Salesforce on this account record with a simple prompt to summarize the account description. When I click run, GPTfy sends this information to DeepSeek R1 on my Azure instance and returns the response in seconds. Zero lines of code required. But here's the powerful part. DeepSeek R1 is a reasoning model, so you can actually see how its entire thought process is analyzed into data. Look at how it deliberately explains its logic step by step. What makes this even more impressive is the security audit trail. Every interaction creates a complete record showing you the exact prompt, the model's response, token usage, and data handling — all while following Salesforce's security best practices. With native PII scrubbing, your sensitive data stays secure within your infrastructure. GPTfy creates a direct connection from Salesforce to your chosen AI model, while maintaining native data masking capabilities. All credential handling and API key management follow Salesforce's recommended security practices. It's also very easy to add your own best practices, frameworks, and methodologies in the prompt builder. Whether it's your sales methodology, compliance requirements, or industry-specific processes, you can simply input your existing frameworks and GPTfy automatically incorporates them into every AI interaction. GPTfy's bring-your-own-model architecture means you can connect to any AI provider — OpenAI on Azure, Anthropic, Google Gemini, AWS Bedrock, or cutting-edge models like DeepSeek. You can even use different models for different use cases within the same Salesforce org. Your architecture stays agile. When a superior model launches tomorrow, you can integrate it immediately without waiting for vendor support or product roadmaps. Your teams get immediate access to breakthrough AI capabilities without vendor delays. Your IT department maintains complete control over security and model selection. Your businesses stay competitive by accessing the latest AI innovations as they emerge. Check out more real-world Salesforce and AI use cases in our demo video section, or book a demo to see your AI use cases in action.

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Last updated: February 2026